Problogging in Malaysia
Over the past few weeks, much commotions have been going on since our tech-savvy blogger publicly suggested himself to be a problogger. We all know that this geek currently holds a daytime job as a web developer for some local company next to Singapore (Johor). By doing his daytime job in front of the computer, Liew has all the time to blog and even chat with me via MSN anytime he wishes.
Now the question is, "Would Probloggers survive in Malaysia?". I didn't come up with this question myself so please don't flame me.
To me, I don't feel that being Malaysian limits the prospect of problogging. The internet doesn't belong to any nations and our website visitors come from all over the globe. As long as your topic concerns a global audience, I don't see why not.
Problogging is about blogging very frequently based on a particular niche topic and earn a profit from it. There is no clear horizon on where the borders of leisure blogging lies, so practically, we might all be probloggers without even knowing it. Transition between personal and profesional blogging can be so gradual, avoiding stereotypes and criticism altogether. In fact, many established probloggers do not claim themselves to be one. Just by the looks of their content, there is no doubt that they are indeed successful and established probloggers.
P/S: Just a side note that I'm not a problogger myself. This is just my 2 cents worth after observing the problogging scene for some time.
Comments
I look forward to Liew being a problogger too. I don't see why some people needs to be so negative.
On a side note - We think GLOCAL!
Posted by: lilian | August 16, 2005 12:59 PM
Nobody bother to install spam blocker in this blog? Because im looking at alot of Poker and Drug in the trackback section
Posted by: kahsoon | August 16, 2005 02:49 PM
yeah, how come Kahsoon can post one? =p
Posted by: __earth | August 16, 2005 03:06 PM
to earth: good one!
Posted by: smelly | August 16, 2005 04:21 PM
It all boils down to logistics and marketing.
Country of origin of the blogger is important because it has a tremendous influence on content, relevance, relation, and presentation style.
An American who blogs on baseball, will have a far bigger audience, far more relevant content, far better ability to relate to his audience, and be able to write it the way Americans want to read it. The "America" bit is important because that's where the biggest audience (hence market) is.
Malaysian bloggers... do they have sufficient content, style, relevance, etc to write stuff that the market (read American & European) would want to read?
It's not a level playing field, and the other guy is on his home ground.
Posted by: Freddie Chong | August 17, 2005 12:42 AM
Ok, Here is an idea for Malaysian bloggers.
If you can blog in Chinese, then you have 1.3 billion people up north as your audience. The ad companies are willing to pay lots of money to anyone who can get the attention of this untapped market.
Mainland Chinese, especially the younger set (read that as the market), like to hear about success stories that they can relate to. Malaysians, especially those of Chinese origin, will be able to relate to them. They will find it relevant because of cultural links. They have no style and no money and no idea what is really going on, so you can get away with almost anything, as long as it can pass of as "stylish" and show some fake photos to prove it. (Almost everything in China is fake or pirated, so that's culturally ok).
As to content, blog away on Lifestyle, Fashion, Wealth, Wine, Women, Song, Technology, Your terrible mother-in-law, Ginseng wine with baby mice, How to make the best smelly tau-foo, A Chinko in New York, Making it big, How to skunk a billion bucks from someone, How not to go to jail for skunking a billion bucks, Julius Ceasar was a Chinese, I am Admiral Cheng Ho's descendant (he was a eunuch), etc.
Man, we could get away with murder....
Posted by: Freddie Chong | August 17, 2005 12:59 AM
In China, fake and pirated products are sold as such. Consumers know it is fake, and the knowledge is reflected in the price.
I have seen through fake stories in some blogs which the author tries to flog off as authentic. Once you start doing that, you lose all your credibility.
Unless of course, your blog is a satire or joke blog where no one is expected to take the contents seriously.
Posted by: Tinkerbell | August 17, 2005 09:33 AM
How about anonymous blogging? Visitors will not know where the blogger is from, right? And are you saying that only Americans play baseball?
Posted by: Yvonne Foong | August 17, 2005 08:53 PM
one day, some day. some problogger in Malaysia will have his/her blog raking in billions on the NASDAQ. Shall we vote on who that could be ?
Posted by: colbert | August 17, 2005 11:31 PM
Tinkerbell - It is not about whether people take your blog seriously. It is about how many people visit the blog. The higher the visitation, the higher the advertisement fees that can be levied.
Yvonne - If you are anonymous, who are the ad people going to pay money to? How to be professional if there is no income? The baseball example is to illustrate that content, context, relevance, relation, etc must be right.
Posted by: Freddie Chong | August 17, 2005 11:55 PM
Hello Freddie. Then are you saying that only Americans have the relevant content, context and relation to baseball?
Posted by: Yvonne Foong | August 18, 2005 09:05 AM
Yvonne, I am saying that when it comes to baseball, an American blogger stands the best chance of attracting the largest audience and thus, advertising/sponsored revenue. Next would be the Japanese, who are also baseball freaks.
I you can do a damn good Phua Chu Kang blog, no doubt it will attract a atrong following and audience among Malaysians and Singaporeans. But with a combined population of less than 30 million, advertisers will not pay much.
If you can blog well in Bahasa Melayu or Bahasa Indonesia, you will have a potential audience of 240 + 24 million people. But how many of those read blogs? Not too many, hence also low revenue potential.
Basically, it's simple economics. What you blog is what you "sell". What readers read is what they "buy". Now, do you have sufficient relevant material, to sell to a sufficiently large market? If the answer is yes, then advertising money will flow in. Otherwise, I don't think much will happen.
Posted by: Freddie Chong | August 18, 2005 04:49 PM
I think Freddie has a few good points there. 'Problogging' is about gettin your blogs read, the more readers the better. And secondly.. it's all bout the $$ u'd earn. I think i'd haf to revise some of my econs now :)
Posted by: Alex | October 25, 2005 05:51 PM